2012 Institute
2012 CCA Communications Contest
2011 Contest Winners Showcase
Webinars
Sullivan Fund
Master Cooperative Communicator Program
Mentoring Program
Co-op 101

 

  CCA Recorded Webinars

Never miss a CCA webinar again

To sign up for a recorded webinar, select the Register Now link. Complete and submit the registration form with payment to the CCA Business office. After your registration is processed, you will receive an email confirmation with an access link to the webinar(s). MCC credits are not offered with recorded webinars.

Meeting Planning 101

Presented by Teri Ditsch, Member Services Manager, BLUE HAWK Cooperative and Brad Magarity, Regional Director of Sales, Associated Luxury Hotels International

The seminar covers all stages of meeting planning, including sourcing, site visits, budgeting, negotiating, contracting and onsite management. Participants will learn tips to avoid pitfalls and to make the entire process run smoother, including knowing what hotels expect of you and other basic rules of thumb.

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Twitter Tactics: Sharing Co-op Principles in 140 Characters or less

Presented by Megan McKoy-Noe, CCC, Associate Editor, Straight Talk, National Rural Electric Cooperative Association (NRECA)

Lost in the Twitterverse? Never fear. Megan walks you through the basics of this social outlet and highlights when and how cooperative communicators should use Twitter. The webinar shows you how to personalize a page and explores smart communication tactics like hashtags, direct messaging and URL shorteners. Time-saving tools like Tweetdeck are also covered. The session includes examples of online member engagement and ideas to get you ready for your first Tweet.

Participants will learn:

  • How Twitter works
  • Smart communication tactics: hashtags, direct messaging, URL shorteners, searching, retweeting and tagging friends
  • How to personalize a Twitter landing page • Introduction to Twitter management tools (Tweetdeck, TwInbox, Nutshell Mail, etc.)
  • Examples of member engagement
  • Things to consider before tweeting

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Photoshop Tips and Tricks

Presented by Claudia McCue, Trainer & Author, Practicalia, LLC

Whether you're modifying images for print or Web use, you'll pick up some great Photoshop tips for performing color corrections, creating masks and retouching to remove or replace content. Photoshop has many great tools, but it's helpful to know some tips and techniques for using them.

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Making YouTube Your Tube

Presented by Greg Brooks, Communications Coordinator, Walton EMC and K.D. Graham, Sr. Public Relations/Communications Specialist, Jackson EMC

Attendees learn the basics of making good video, including choosing equipment and using proper production techniques. You’ll also see how easy it is to use YouTube to distribute video and obtain valuable feedback on viewer demographics. Ways to weave YouTube and other social media platforms into an existing strategic communications plan are discussed. The webinar also covers how to set up a channel, upload video and create tags to increase your video views. Participants will also learn how to get started with a variety of free and inexpensive software and hardware options.

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Video 101

Presented by Kevin Bernson, Vice President Media & Public Relations, Shelby Electric Cooperative

Video 101 provides a basic overview from start to finish of producing a video. Information discussed includes: shooting logical sequences, choosing and organizing video clips, assembling coherent storylines, choosing between different wipes that separate clips and using various video-editing software.

Bernson takes attendees through a three-step process for producing a video.

Step 1: Pre-Production (establishes elements)
Step 2: Production (gathering elements)
Step 3: Post-Production (ties all elements together)

Register Now

 

 

     
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This page was last updated March 28, 2012